Accelerate your career at IDC as a B2B Marketing Manager specializing in performance-driven demand generation. Execute comprehensive campaigns that generate quality leads and foster revenue growth.

In this role, you will strategize and implement multi-channel campaigns while aligning with sales for lead quality and conversion success. Reporting to the Sr Director of Performance Marketing, you will leverage your expertise in audience segmentation and campaign ownership across various platforms to increase engagement and conversions. Lead initiatives that impact pipeline performance in a collaborative, high-accountability environment.

Key Responsibilities:
• Own full campaign lifecycle from planning to optimization
• Lead demand generation strategies across multiple channels
• Align messaging and content to customer journey stages
• Collaborate with sales teams to meet pipeline goals
• Analyze performance metrics to refine marketing...