Take charge of regional marketing as a B2B expert focused on enhancing brand engagement and generating qualified leads. Drive marketing strategy, content localization, and event management within the manufacturing sector.
In this leadership role, you will craft and oversee the North American marketing strategy, ensuring alignment with global goals. A strong focus on account-based marketing and multi-channel campaigns will be crucial for generating new business pipelines. Collaborate with global teams to customize content and establish thought leadership within the industry.
Key Responsibilities:
• Lead North American marketing execution
• Drive demand generation and ABM strategies
• Localize content and brand messaging
• Plan regional events and trade shows
• Manage marketing budgets and performance metrics
Requirements:
• 8+ years of experience in B2B marketing
• Proven record in enterprise pipeline development
• Familiarity with digital marketing tool...