Position Overview
Location: Mandaluyong City
On-site,Morning Shift
The Assistant Vice President for Pay TV Business Management & CLV is the overall Marketing and Business Lead for the legacy subscription television business (Pay TV). This role is accountable for overall subscriber base
Responsibilities: Driving Pay TV Success
- Lead the management of the overall subscriber base, focusing on Subscriber Acquisition and Churn Management .
- Drive Revenue Growth through Lifetime Value Uplift via churn management and upsell programs.
- Oversee Portfolio management for channel line-up build to deliver high consumer relevance and satisfaction.
- Develop and implement loyalty and customer engagement programs through digital channels.
- Ensure effective and cost-efficient execution of A&P Management .
- Identify and grow product distribution partnerships .
- Conduct Market gap a...