Key Responsibilities:

1. User incentive related promotion mechanic design: Manage the periodic strategy, setup and maintenance of FSM (Free Shipping Max) including configuring voucher rules, adjusting thresholds, and allocating budgets to ensure target driven within timely and error-free launch.

2. Dynamic Rule Optimization: Execute dynamic rule adjustments within the system based on business objectives (e.g., GMV, Unit Economics), such as setting differentiated free shipping thresholds for specific countries or product categories.

3. Product Collaboration & Testing: Collaborate with Product and R&D teams to test new features (e.g., dynamic logistics routing, merchant self-service tools), ensuring they meet business expectations and are launched smoothly.

4. Data Monitoring & Issue Resolution: Establish and maintain daily data dashboards to monitor key metrics—including subsidy burn rate, redemption rate, ROI, and ...