Position Overview
Excel as the Associate Director of Performance Strategy with WPP Media in Toronto, Canada. Oversee performance media campaigns to optimize results aligning with client business goals.
This hands-on role is integral in driving campaign execution, analytics, and performance measurement. You'll leverage your strong analytical and commercial skills to improve media effectiveness while maintaining strong communications across teams. Collaboration is key as you translate strategic insights into actionable performance strategies that meet client objectives.
Key Responsibilities: • Oversee execution of performance media campaigns • Monitor campaign performance and optimize in real-time • Identify optimization opportunities across various channels • Collaborate with Analytics teams to interpret performance data • Communicate performance results to stakeholders
Requirements: • Proven experience in performance media planning and execution • Strong understanding of KPI f...