As Associate Director, CRM Strategy at TRACK Canada, you'll drive high-impact customer experiences through innovative strategic planning. Enjoy the flexibility of a hybrid work model while collaborating with a talented team.
In this 18-month contract role, you will oversee the creation of CRM strategies that enhance customer engagement at multiple touchpoints. Your proven industry background will inform your ability to build compelling personas and actionable user journeys. Collaborate on campaigns that connect effectively with audiences.
Key Responsibilities:
• Lead development of strategic client initiatives
• Design comprehensive CRM and communication strategies
• Distill research into actionable customer insights
• Collaborate with the Marketing Sciences team for data optimization
• Present strategies and insights to clients
Requirements:
• Bachelor’s Degree in a relevant field
• 7+ years of experience in digital marketing or CRM
• Strong expertise ...