Position Overview
Assistant Manager Sports Marketing
Purpose & Overall Relevance for the Organization:
This role plays an instrumental part in the way the brand is portrayed and leveraged in association with our BB athletes within the China market and ensures on a day-to-day basis that we continue to raise the awareness and image of adidas as the leading Global Sports Brand. The international Coordinator will be the key person within the local adidas organization to drive business for all BB licensed merchandise and return on investment for the adidas Brand. Key driver and implementer of the global brand marketing plans for BB on a local level. To optimize and leverage the relationship between adidas and BB athletes, and furthermore implement the mutually agreed local & global strategy, driving return on investment anddelivering towards the brands position as the top in BB. Creation and implementation of a mutually agreed local strat...