Position Overview
- Leading development of the Trade Planning to achieve defined business objectives across all product categories
- Responsible for management, monitoring, evaluating trade promotions and trade marketing investments and initiatives execution and performance
- Development of a trade promotional plan with key customers and channels to grow the categories
- Define range plan (quantities and price range) based on consumer analytics to deliver against financial target
- Responsible for developing commercial campaign to drive sale by working closely with marketing and business intelligence team
- Collaborate with commercial and marketing team to make sure consumer and stores input into merchandise decisions
- Finalization the range of assortment plan
- Drive sales performance by developing and initiating the promotional program
- Responsible for conducting campaign analysis alongside business intelligence team to gain commercial insights