Position Overview
Responsibilities
Reporting to the Brand Manager, as an Assistant Brand Manager, this role is accountable to unleash the full potential of the brand portfolio and to drive long-term sustainable category growth agenda towards Coty’s strategic objectives. You will build groundbreaking campaigns and bring it to life.
Your main focus
- Brand Management
- Owning end-to-end process of new product launch and campaign management within A&CP budget given
- Partner Media and PR Agencies to develop cohesive Media and PR Strategy to build brand desirability, and support launches and brand development
- Track and improve marketing ROI
- Trade Marketing, BTL: Promotion & Animation
- Plan and execute BTL promotions across Dept Stores, Sephora and Perfumery and Ecommerce channels for in-store, omni excellence
- Develop exclusive offerings and promotions tailored to various customers/channels and end cons...