Position Overview
Description We are looking for an AI Marketing Specialist to join a fast-paced team in Pennsylvania. This role is ideal for a marketing specialist who blends creative thinking with data-driven decision-making and enjoys working directly with clients. You will shape campaign strategy, guide creative development, and use performance insights to improve results across e-commerce-focused accounts. The position suits someone who is organized, proactive, and excited to explore how AI can enhance marketing workflows.
Responsibilities:
• Develop and launch paid social campaigns, with a strong focus on Meta platforms, to support growth for client accounts.
• Interpret campaign metrics and audience performance to identify trends, measure impact, and recommend optimization strategies.
• Create new concepts for ads and marketing assets, or direct the production of visuals and messaging informed by prior campaign results.
• Oversee multiple client relationships by providing upd...