Position Overview
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects, and convincing potential clients of the merits of television, OTT/CTV, and digital advertising.
+ Implements successful strategies to consistently grow revenue and achieve revenue targets.
+ Establishes credible relationships with local business decision makers in the community.
+ Makes sales calls on existing and prospective clients, delivering superior customer service.
+ Maintains assigned accounts and develops new clients.
+ Prepares and delivers customized sales presentations to clients.
+ Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
+ Provides clients with information regarding rates for advertising placement in all media.
+ Develops advertising schedules with clients and station personnel r...