The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

+ Implements strategies to consistently grow revenue and exceed revenue goals.

+ Establishes credible relationships with local business community.

+ Makes sales calls on existing and prospective clients.

+ Maintains assigned accounts and develops new accounts.

+ Prepares and delivers sales presentations to clients.

+ Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.

+ Provides clients with information regarding rates for advertising placement in all media.

+ Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.

+ Works with clients and station p...